What’s behind the “American alphabet”?

 

The “American alphabet” is a renowned piece of artwork by Heidi Cody, an artist and cultural anthropologist, which reflects the sequence of cognition, as well as the power of brand awareness.  Each letter of her alphabet represents a recognizable consumer brand based on the letter shape/font type and color combinations.  According to the sequence of cognition, shapes are recognized firstly, then colors and finally form, e.g. content.

So, what consumer brands lie behind each letter of this alphabet? What is your overall brand awareness?  Answers will be given on the next post.